Тема:
Термины (Дефиниции)

Вопрос:

Money paid by a government to reduce the costs of producing goods so that their prices can be kept low is a …

Ответы:
+ subsidy

− tariff

− franchise

− tax
Решение:
Для того чтобы правильно выполнить задание, следует знать лексику терминологического характера и перевести варианты ответов:
subsidy – дотация;
tariff – пошлина;
franchise – франшиза;
tax – налог.
Согласно контексту, только вариант ответа subsidy является правильным: «Деньги, выплачиваемые государством с целью уменьшения затрат на производство товаров, с тем чтобы сохранить их стоимость на низком уровне, – дотация».
ответ тест i-exam
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Advertising
1. Advertising is one of the largest industries. It is an important means of promoting the goods that are being produced as well as new lines in business. There are specialized firms dealing with advertising, different kinds of mass media (TV, radio, newspapers, cinema, journals, magazines, posters) are used for advertising goods. Special leaflets, booklets and other printed matter about goods may be published for the same purpose. Participation in fairs and exhibitions helps to promote the goods as well.
2. Advertising benefits consumers and the economy in a number of ways: it provides us with information about prices, appearance of certain new goods and services, and their availability; advertising often results in lower prices because by creating mass markets, advertising enables producers to reduce the costs of their products and pass those savings on to the consumers; advertising stimulates competition, and competition benefits all of us; advertising pays most of the cost of magazines and newspapers, and all of the cost of commercial radio and TV.
Advertising helps the economy as a whole by stimulating consumer demand. Consumer spending has a direct effect on the health of the economy. Advertising helps to keep that spending at healthy levels.
3. Not everyone agrees that advertising benefits the economy. Critics list the following points of its disadvantages: the information contained in advertising does not inform and often misleads the consumer; because it costs money to advertise, this cost is added to the price consumers pay; consumers are tempted to spend money for products they do not really need; radio and TV are not really free because the cost of advertising on them is also passed on to the consumer.
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Types of Money
1. To be used as money, an item must have certain characteristics: durability (the ability to be used over and over again), portability (the ability to be carried from one place to another and transferred from one person to another), divisibility (the ability to be divided into smaller units), stability in value (people who save money are confident that it will have approximately the same value when they want to buy something with it as it had when they put it into savings), acceptability (people are willing to accept money in exchange for their goods or services). Money comes in all shapes and sizes. The items used as money are a reflection of the society in which they are used. Money as a rule includes coins, paper money, checks and near money.
2. Checks or checkbook money usually make up more than 70 percent of the nation’s money supply, and nearly 90 percent of the transactions in most countries are completed by writing checks. Because checks are payable to the holder of the check on demand, checking accounts are often called demand deposits. Checks are representative money because they stand for the amount of money in a person’s account. They are generally accepted because the bank must pay the amount of the check when it is presented for payment. Checks, therefore, are considered money because they are a medium of exchange, a standard of value, and a store of value.
3. Other financial assets are very similar to money. These assets, such as savings accounts and time deposits, are called near money and are not usually considered part of the nation’s money supply. Bills of exchange are examples of near money. Though they are easily accessible, these accounts cannot be used directly to buy goods or pay debts. Depositors, for example, cannot pay bills directly from their savings accounts. Since funds in these accounts can be easily converted into cash, however, they are considered near money.
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THE AMERICAN ECONOMY AT THE END OF THE 20TH CENTURY

1. The United States entered the 21st century with an economy that was bigger, and by many measures more successful, than ever. Not only had it endured two world wars and a global depression in the first half of the 20th century, but it had surmounted challenges ranging from a 40-year Cold War with the Soviet Union to extended bouts of sharp inflation, high unemployment, and enormous government budget deficits in the second half of the century. The nation finally enjoyed a period of economic calm in the 1990s: prices were stable, unemployment dropped to its lowest level in almost 30 years, the government posted a budget surplus, and the stock market experienced an unprecedented boom. In 1998, America’s gross domestic product exceeded $8.5 trillion.

2. Though the United States held less than 5 percent of the world’s population, it accounted for more than 25 percent of the world’s economic output. Japan, the world’s second largest economy, produced about half as much. And while Japan and many of the world’s other economies grappled with slow growth and other problems in the 1990s, the American economy recorded the longest uninterrupted period of expansion in its history.

3. As in earlier periods, however, the United States had been undergoing profound economic change at the beginning of the 21st century. A wave of technological innovations in computing, telecommunications, and the biological sciences were profoundly affecting how Americans work and play.

4. The United States remains a “market economy.” Americans continue to believe that an economy generally operates best when decisions about what to produce and what prices to charge for goods are made through the give-and-take of millions of independent buyers and sellers, not by government or by powerful private interests. In a free market system, Americans believe, prices are most likely to reflect the true value of things, and thus can best guide the economy to produce what is most needed.
‘Continuity and Change’ http://usinfo.state.gov
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America is the world’s largest economy.